AI for beginners – ChatGPT and Claude in practice – from the first prompt to a complete presentation, content, and visuals

The webinar AI for Beginners: ChatGPT and Claude in Practice – From the First Prompt to a Complete Presentation, Content, and Visuals is a practical online program lasting 5 teaching hours, designed for beginners and users who want to learn how to apply artificial intelligence in their everyday work, without the need for prior technical knowledge. The program guides participants from basic orientation in tools such as ChatGPT and Claude to creating effective prompts, texts, presentations, visuals, and other business materials. The training is delivered through clear explanations, live demonstrations, practical examples, and tasks that show how AI can support faster, clearer, and more creative completion of everyday business activities. The value of the webinar lies in the fact that participants gain applicable knowledge, concrete working methods, and the confidence to use AI tools independently immediately after completing the program.

• Basic orientation in tools such as ChatGPT, Claude, and Gemini, and understanding their main differences
• Recognizing the possibilities and limitations of AI tools, including checking the accuracy of responses and using them safely
• Creating clear and useful prompts with context, objective, example, and follow-up questions
• Preparing practical business materials, such as emails, document summaries, and idea proposals
• Using AI to develop presentation structure, slide content, and communication tone
• Designing visuals and refining presentation materials with the help of artificial intelligence
• Applying the same working method to documents, reports, posts, and other everyday business tasks

Upon completion of the webinar, the participant will be able to:

• distinguish between the basic capabilities of ChatGPT, Claude, and Gemini, and select the appropriate tool according to a specific needuse
• AI tools safely and responsibly, with an understanding of their limitations and potential errors
• create clear and effective prompts using context, objective, examples, and follow-up questions
• apply AI in preparing emails, document summaries, idea proposals, and other everyday business materials
• develop a basic presentation concept, including structure, slide content, and communication tone
• use AI to refine presentation materials, visuals, and final content adjustments
• transfer the acquired working method to documents, reports, posts, and other practical business tasks

The webinar is intended for everyone who wants to start using artificial intelligence in everyday work, without the need for prior technical knowledge. It is particularly useful for those who want to learn how to use tools such as ChatGPT, Claude, and Gemini to create texts, presentations, summaries, ideas, visuals, and other business materials more quickly.

• beginners who are encountering AI tools for the first time
• users who have so far used ChatGPT, Claude, or Gemini only at a basic level
• employees who want to create emails, summaries, posts, and reports more quickly
• individuals who prepare presentations, educational materials, and business content
• marketing and communications professionals
• project managers and members of project teams
• educators, lecturers, and professionals who work with content
• employees in public and private organizations who want to use AI tools safely and practically in their everyday work

1. Introduction to AI Tools: What ChatGPT, Claude, and Gemini are
   Participants are introduced to the basic capabilities and differences between ChatGPT, Claude, and Gemini, and learn how to use them safely, effectively, and appropriately for a given task, while understanding their limitations and the risks of inaccurate responses.
2. Live demo: first conversation with an AI tool and overview of capabilities
   Through a live demonstration, participants go through their first conversation with an AI tool, explore the possibilities of working with text, documents, images, voice, and web search, and learn how to obtain more specific and useful responses by providing clear context, an objective, an example, and follow-up questions.
3. Guided practice
   Through guided practice, participants apply AI to specific tasks from their own work, such as drafting an email, summarizing a document, and developing ideas. They then work through one real task from start to finish with support.
4. From idea to presentation: brief, structure, and content live
   Participants learn how to use AI to develop a presentation from the initial idea to a clear structure, slide content, appropriate communication tone, figures, design, and visuals, with a demonstration of the full process of creating coherent presentation materials.
5. Workshop and refinement: content, design and visuals
   In the final workshop, participants refine the structure, content, design, and visuals of their own presentation, present selected slides, and, through feedback, learn how to apply the same approach to documents, reports, posts, and other business materials.